Focus Marketing participated in one of the main European events related to the world of market research. Le Printemps des études was a two-day event full of comparisons and updates on new practices in the sector.

The Printemps des études is an annual meeting conceived and dedicated to research, data and survey professionals. The event took place in Paris on 23 and 24 September 2021 and saw the presence of numerous institutes from all over the world.

The fair combines exhibitions, conferences, meetings, testimonials, feedback and flash workshops to meet the specific needs of the sector. The Printemps des études is punctuated by a wide range of conferences and events, such as: 13 major conferences, 77 meetings, 2 Flash Benchmark workshops, 16 guided tours and a networking evening.